Fresh Approach Gets Real Estate Agents Tumbling In

Laurie Siewell, a successful loan officer with over 18 years experience, has survived all of the ups and downs of the mortgage business. But when the last refinance boom ended she found herself working to the bone; involved in six community groups and working 12-hour days, only to then take her work home with her. Laurie was exhausted.

"I lived and breathed real estate - forget family time or my social life," said Laurie. "I kept thinking that there had to be a way to stay on top without working myself into an early grave."

Then Laurie found the answer. First, she purchased the Become an Agent Magnet Home Study Course and discovered a whole new approach to marketing to real estate agents. Then she joined the Agent Magnet Marketing Center and in less than 30 days she got her first agent referral without cold calling.

Using the Quick Start System, Laurie learned how to get real estate agents knocking on her door. She was meeting with agents interested in her ideas and wanting to work with her specifically. They were shocked and pleased with her unique approach and excited to hear more about how she could help them.

She'd always known that marketing to Realtors could significantly boost her business, but previously she'd had little luck. Agents were non-communicative and often abrasive, always stating they were happy with their current lender. She'd tired of sending out endless flyers and mailings with no results. Laurie was finished wasting money on ineffective advertising.

"Before, I felt like I was chasing my tail," Laurie said. "I wanted to redesign my marketing efforts to real estate agents and grab their attention without overwhelming them. The Marketing Center helped me express exactly what I wanted to do."

In only six months of joining the Marketing Center, Laurie's earned more than $25,000 from her marketing endeavor. She's now one of the top home loan consultants in her area for Countrywide and, happily, she only works a steady 9-5 - her evenings free - a far cry from her initial marketing distress.

Laurie found the Marketing Center's tools easy to use and the products explained in a language she could understand. The results were more immediate than she ever hoped - her initial investment had paid for itself within three short weeks.

"I've been in this business for many years," said Laurie, "and the top selling loan consultant, who's always dominated the business in my area, is actually losing customer referrals to me."

Laurie was even asked by her employer to speak at Countrywide's quarterly meeting about how she achieved such success. With her new tools and confidence, she's the envy of her demographic. After the huge boost she experienced and all the free time she's regained, Laurie's only hope is her competition doesn't discover the Marketing Center.